Nordic Games becomes THQ Nordic

Nordic Games becomes THQ Nordic

A new name brings new ideals, and new goals.

pocru by pocru on Aug 15, 2016 @ 10:53 AM (Staff Bios)
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THQ went defunct in 2013, and with it, a plethora of studios who worked with it either went under or were scooped out from oblivion by other publishers, such as Deep Silver and Volition--specifically by Nordic, who bought most everything from the company for a cool $4.9 million. It was a sad day for everyone, more or less, but like all good stories, this one isn't over yet--namely, because THQ seems to have come back from the dead. Kind of.

You see, in addition to the IP, the 150 individual titles, and other rights Nordic gained from THQ, it ALSO got the rights to its trademark, THQ. And in a surprise reveal last Friday, Nordic revealed it would be re-dubbing itself THQ Nordic, adding the now-defunct publisher's name to its own. Why? Well, the company had this to say in a press release:

"Whilst we take great pride in our Swedish roots and accomplished a great deal under the Nordic Games masthead, we decided it was time to incorporate the THQ name. Those key brands will continue to shape our business in a meaningful way going forward, and THQ Nordic represents a core approach of doing much more than "owning" a highly competitive portfolio of IPs. We cherish them, and align them with the very best development resources to expand upon them with the level of experience that communities and established fan bases expect and deserve."


They continued to say that they have 23 game projects in the work, while only ten of them have been revealed to the public, so apparently they have a lot going on under the hood... which, theoretically, we'll be hearing more about at Gamescom next week. So, we have that to look forward to!

Let's find out what this new Nordic can do, shall we?

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