EA Bleeding More Money

EA Bleeding More Money

This news is a few weeks old but it seems rather relevant with a few new titles that have already launched or are about to launch soon such as Mass Effect 2 and Command & Conquer 4. Their sales declined 23% last quarter to bring their total to $1.24 billion. Here is what analyst had to say;

"The decline is due to several factors, including fewer titles this holiday quarter versus the 2008 holiday quarter, and a weak overall packaged goods sector in Europe," EA said in a statement.

Sales were driven by titles such as "Dragon Age: Origins," "Left 4 Dead 2" and "NBA Live," along with series games like "FIFA 10," "Madden NFL 10," and "The Sims 3."

"The company cannot find its footing and cannot find its way home," analyst Jon Ogg said on 247WallSt.com.

"In fact, things are getting to the point that many holders and traders are starting to hope that the price of the stock is low enough that the company will just get acquired."

With the recent demise it seems of the Command & Conquer franchise, see our ripping review here of the Command & Conquer 4 Beta, EA seems to be scrambling at the moment to see what can be done to shore up sales. Post your opinion below on what EA should do?